The United States Tour Operators Association (USTOA) and travel-focused, integrated marketing agency MMGY Global, have partnered to conduct the 2020 Portrait of the American International Traveler Survey™, which captures the underlying motivations and future intentions that influence travelers’ behavior. According to the survey, the outlook for 2020 is promising with American international travelers intending to take 2.2 international vacations in the next 12 months, and most notably, 37% wanting to travel more this year than last.
