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Hotels pivoting toward more hybrid meetings

August 13, 2020


Groups are canceling or postponing their meetings and events due to concerns about COVID-19, but hoteliers are finding creative solutions to use technology to host the event in a safe fashion.

Corporate clients are increasingly asking about hybrid meetings, which blend a combination of in-person speakers or presenters and attendees participating remotely. Sources said the trend is in its early stages as clients and tech vendors bring more creative ideas to the table, all in the hope of finding a sustainable method of group business throughout the pandemic.

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