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Must read: New Research reveals latest traveler trends and top recovering destinations

November 19, 2020

Tripadvisor®, the world’s largest travel platform, and Phocuswright, the leader in global travel market research, today jointly released the findings of a comprehensive new research paper into the shifting trends in global travel demand and traveler behaviors, charting the industry’s road to recovery in the wake of the ongoing pandemic.

The report, entitled ‘2020 – A Year in Travel: Charting the Travel Industry’s Path to Recovery’, analyzes Tripadvisor’s first-party data on travel planning behaviors around the globe, as well as consumer sentiment across six major markets, to provide a unique insight into global travel trends.

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