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Skift Trend Report: 5 Hotel Loyalty Trends for 2020

June 26, 2020

The hospitality industry has never faced a challenge like the 2020 outbreak of Covid-19. Many hotels are at low occupancy or vacant, significant numbers of industry employees are furloughed, and few experts can agree on when travelers will come back in significant numbers. But despite the hardships, now is not the moment for hotel executives, owners, and operators to retreat. Instead, the hotel brands that will ultimately survive and thrive in a post- Covid-19 world are already planning their recovery strategies and what hospitality will look like in the future.

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