Tag: Marketing


Hotel Sales and Revenue Leaders Navigate the Convergence of Their Disciplines

July 7, 2022

Via: Hospitality Net

Gone are the days of hotel revenue management, sales and marketing each operating in silos or, in the worst-case scenarios, even against each other. Speaking during the “A New Framework for Converging Sales, Marketing & Revenue Optimization” session at the […]

Finance and Development, Trends

The 2022 trump card that could change your hotel business. Make use of it!

May 25, 2022

Via: Hospitality Net

A huge sigh of relief is going through the world. The pandemic is over (at least officially.) Hotel businesses are starting a long recovery process and summer is not looking too bad. That’s good news. But 2022 has something much […]

Finance and Development, Markets

How to Set Your Lifestyle Hotel Apart from the Market, Post Covid-19 ?

April 21, 2021

Via: Hospitality Net

Standing out from the crowd has always been a perpetual task demanding full attention of any hotelier, but has become even more apparent in the post Covid-19 era. The countless marketing, sales, and operational tools available in the market have […]

Finance and Development, Markets

Operating Observations From 2020

March 26, 2021

Via: Hospitality Net - All News

In 2020, U.S. hotels suffered the worst year of operating performance since CBRE began tracking profitability in 1938. During the year, the average hotel in CBRE’s monthly survey of U.S. operating performance experienced a 78 percent decline in Gross Operating […]

Finance and Development, Markets

Does your hotel need a commercial strategist?

November 24, 2020

Via: Hospitality Net

The COVID-19 pandemic has brought in many new realities. The ever-evolving hospitality world has received the biggest setback in revenue generation and costs remain high. With travel at its record low, hotels need to remain agile, and they need to […]

Finance and Development, Hotels, Trends

3 ways to protect your hotel now without risking your future

April 24, 2020

Via: Hotel Management

Right now, it’s like we’re living in limbo. Quarantined, the world watches as the coronavirus continues its trajectory across the state, the nation and the rest of the world. Schools and universities have closed their doors, and nonessential businesses are […]

Finance and Development, Financial, Real Estate

Why Airbnb Made a Big Mistake by Ditching Its Marketing – Fast Company

April 16, 2020

Via: Hotel News Resource

To save money, Airbnb halted all its marketing activities at the end of March in order to save an estimated $800 million in 2020. In this, it’s not alone. When a crisis hits, a company’s marketing budget is usually the […]

Finance and Development, Markets, Trends

11 ways marketing can prepare hotels for life after COVID-19

April 1, 2020

Via: Hotel Management

Only a couple of weeks ago, we never could have imagined the world would come to a complete stop. Who would have thought that we all would be practicing social distancing or that a large percentage of the population would […]