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Travel's New Normal is Uncertainty – Travel Weekly

December 13, 2021

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Only time will tell whether European governments are overreacting by trying to bolt the entry door shut after Omicron has already entered the country. However, as an industry, we need to understand that the new normal for travel is uncertainty and work around this unpleasant reality.

January booking peaks are likely to be a thing of the past with customers only willing to book two to three months in advance once they have a better view of how easy travel will be.

For example, how many families with children between 12-15 will book a holiday in January to Spain now it is only accepting double vaccinated UK citizens when it’s unclear when access to a second jab will be available to children in this age group?

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