With Halloween on Monday during the week of 30 October through 5 November (week 45), U.S. hotel demand and occupancy saw a sharp decrease Sunday and Monday with the declines lingering into Tuesday and to a lesser extent Wednesday. As a result, weekly demand fell 5.7% week on week (WoW), slightly more than expected. Weekly occupancy dropped to 62.4%, its third consecutive weekly decline.
As compared to the seven other times since 2000 when Halloween was in week 45, this year’s weekly occupancy was the third highest. Some of the impact to occupancy is supply related, as room demand for the week was the highest of the times Halloween was in week 45. Compared to all other week 45 results, demand was the fourth highest.
