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Using Artificial Intelligence to Positively Impact Your Hotel – By John Smallwood, President Travel Outlook

December 14, 2022

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Artificial Intelligence (AI) seems to be a buzzword in today’s information age. AI is all around us. It’s in our phones, it’s in our cars, and it’s promised to be the way of the future. AI has captured the interests and imaginations of executives across multiple industries.

I recently sat down with Adam and Larry Mogelonsky to discuss the importance of conversational AI and their recent article, Why Conversational AI Exemplifies the New Era of Hotel Operations. What I found was that not all artificial intelligence is created equal, and the pursuit of artificial achievement may be common, but realizing its full potential is still rare. Continue reading below to learn why.

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