Restaurant owners entered 2024 feeling optimistic, according to data from the Square 2024 Future of Restaurants report. The industry has embraced technology solutions to tackle staffing, process, and efficiency challenges. Now, restaurant operators across regions have fresh priorities to stay competitive and grow their businesses.
To understand restaurant operators’ current goals and challenges, as well as what customers want from dining experiences this year, Square teamed up with Wakefield Research to survey 2,000 restaurant owners and managers and 4,000 customers across the U.S., UK, Canada, and Australia.
