Within today’s context, hotels around the globe have been facing the same recurring problems: strict regulatory procedures and, on a more troubling note, temporary hotel closures. However, even if your hotel is experiencing a shutdown, don’t forget that quite a handful of potential guests are still visiting your hotel website as they search for a nice vacation away from home. With this in mind, be sure to adapt your marketing communication to win over as many of these visitors as possible, so that your hotel is ready to blast off once those doors reopen.
