Successful restaurants and sports bars must offer great food, drinks and service, so customers feel they are getting good value. But their efforts don’t stop there. They know they must offer something different from what customers get at home: entertainment.
“What guests are really looking for is that energy and experience that we can provide as restaurant operators,” explained Dave Dittenber, President of Downtown Restaurant Investments and CEO of tech start-up BYOD (Bring Your Own Data).
That upbeat environment often comes by showing must-see sporting events, such as NFL Sunday Ticket from EverPass, NHL, MLS and other programs on DIRECTV FOR BUSINESS, Dittenber said.