While event organizers are getting good at planning in-person, hybrid and online events, booking the right speakers and keeping attendees engaged are still some of the biggest challenges. With online events especially, attendees can get distracted by looking at their phones or trying to multitask during presentations. Moreover, attendance rates for online sessions can be low: Registrants are less likely to show up, as they may get pulled into meetings or simply forget to add events to their calendar. That’s why securing an exciting, engaging speaker and creating a compelling, concise agenda is even more critical than for in-person events.
