The question facing many global businesses now is how travel will change. 9/11 changed the airline industry, the 2008 recession changed spending mindsets. Change is inevitable, of course.
Pre COVID-19, CWT was looking after enough travelers every day to fill more than 250 Boeing 747s, connecting around 25m people and handling over 100 events. Back then, we were still hugging our colleagues, and wearing a homemade mask to work would have elicited strange looks.
It’s impossible to predict exactly how the economy and behavior will fare once the pandemic subsides. What’s clear is that some of the changes that will stick around will likely be for the better.