Esteemed UK-based creative experiential agency Brandfuel has officially announced its expansion into the United States, marking a pivotal moment for the company and the broader events industry. This strategic move is powered by a new partnership involving a minority stake sale to Clarim Holdings
A city once defined by its complex history is now quietly authoring a new narrative centered not on its past, but on a forward-thinking commitment to environmental and social responsibility in the global events industry. As organizations increasingly seek destinations that mirror their own values,
With over 15 years of experience shaping the UK’s visitor economy, Katarina Railko has become a key voice in the business events and hospitality sector. Having navigated senior roles in both the public and private sectors, from leading international sales activity for Leeds City Council to driving
The enduring challenge for historic venues lies not in their lack of stories, but in translating their centuries-of-old narratives into a language that captivates the fast-paced, visually-driven modern events market. This process requires a delicate touch, one that honors the past while embracing
Conventional wisdom suggests that a company enjoying a period of robust client acquisition and significant internal investment would maintain its leadership course, yet HTS has chosen this precise moment to strategically recalibrate its command structure. The appointment of a new managing director
In the high-stakes arena of brand experiences where fleeting moments must translate into lasting loyalty a recent acquisition signals a potential tectonic shift in how immersive events are conceived and executed. The strategic union of established brand experience group Strata and the creative
