The Department of Trade and Industry's Center for International Trade Expositions and Missions (CITEM) is actively pursuing increased government funding as part of its strategic plan to advance the Philippines' export promotion. The decision stems from a disparity between CITEM’s promotional budget
New Jersey's tourism industry is undergoing a transformation, with efforts to redefine itself amidst evolving travel trends and consumer preferences. Known for its iconic Jersey Shore, the state is leveraging its diverse cultural offerings and natural beauty to attract a broader range of visitors.
In the digital age, social media has significantly transformed how destinations are marketed, emerging as a crucial driver in the travel industry's evolution. The global market for social media-driven travel is witnessing exponential growth, presenting a profound shift in how travel destinations
Influencer marketing has seen exponential growth, especially within the travel and tourism industry, as modern consumers lean towards authentic, experience-driven content. Leveraging influencers to promote travel destinations has evolved into a critical strategy for driving visibility and bookings.
Cape Town has always been a city that entices millions of tourists with its breathtaking landscapes and vibrant culture. However, merely relying on these attributes is no longer sufficient in an ever-competitive tourism market. Consequently, Cape Town has unveiled a fresh marketing strategy aimed
Kentucky Governor Andy Beshear recently announced a $2 million award intended to enhance the state's tourism industry. This significant financial initiative is aimed at boosting regional tourism through targeted marketing efforts, reinforcing Kentucky's reputation as a vibrant and attractive
