In an era where the events and experiential industry is evolving at a breakneck pace, the strategic unification of two UK-based powerhouses, Identity and Smyle, into a single brand under the Identity name marks a significant turning point that could reshape the landscape. This merger, set to
Allow me to introduce Katarina Railko, a seasoned expert in hospitality with a rich background in travel and tourism. Her deep expertise in entertainment and events, particularly in managing large-scale expos and conferences, makes her the perfect person to discuss the significance of hosting major
Imagine a world where finding the perfect venue for a corporate event takes mere minutes instead of days, where every detail aligns seamlessly with a planner's vision, and the process is streamlined by cutting-edge technology. In 2025, this vision is becoming reality as the business events industry
Imagine a venue that has not only survived but thrived in the competitive world of conferencing, becoming a benchmark for quality and innovation over ten years. Located on the NEC Campus in Birmingham, The Vox Conference Venue has achieved just that, marking a significant milestone as a leader in
What if one event could unlock the future of the hospitality industry, connecting you with innovators, investors, and ideas that propel your business to new heights? Picture a room buzzing with thousands of hoteliers, tech pioneers, and global leaders, all sharing insights on trends that will shape
In the heart of the West Midlands, Birmingham stands as a beacon of industrial might, contributing a staggering £10.4 billion annually to the UK economy through its manufacturing sector alone, and employing 211,000 individuals—representing 10.6% of local jobs compared to a national average of 7.8%.
