Hilton’s ambitious plan to expand its presence in Egypt by opening 25 new hotels is set to significantly transform the country’s hospitality landscape. This initiative will take Hilton’s total portfolio in Egypt to over 40 hotels, marking substantial growth in a key market. The introduction of Hilton’s lifestyle brands, such as the Curio Collection by Hilton and Tapestry Collection by Hilton, to Egypt for the first time signifies a new era of luxury and contemporary experiences for guests. The highly anticipated Hilton Cairo Nile Maadi, located in Cairo’s Maadi district, is expected to open in early 2025, offering stunning views of the Nile and the Pyramids from its modern rooms. Such developments are poised to attract both international tourists and business travelers, enhancing Egypt’s reputation as a premier destination.
Introduction of Lifestyle Brands
Carlos Khneisser, Hilton’s Vice President of Development for the Middle East and Africa, emphasized the strategic importance of introducing lifestyle brands to Egypt, aiming to elevate the overall guest experience. Among the high-profile properties included in this expansion is the Hilton Cairo Historic City, set to open in 2027 near a UNESCO World Heritage Site. This hotel will offer a blend of historical charm and modern luxury, catering to guests seeking an authentic Egyptian experience. Another notable addition is the DoubleTree by Hilton Cairo Downtown, expected to open its doors in 2028, providing a central and convenient location for business and leisure travelers alike. The Hilton Cairo Suez Road will further strengthen Hilton’s urban presence in the capital.
In addition to urban hotels, Hilton’s expansion plans include several resort destinations along Egypt’s picturesque Red Sea coast. These resorts will be developed in partnership with local entities, Concord Co. for Tourist Development S.A.E and Africa for Real Estate Investment. Properties associated with the Curio and Tapestry Collections are slated to open between 2025 and 2028. These resorts will offer distinctive experiences and premium amenities tailored to enhance guest satisfaction. By diversifying its portfolio to include both city and resort locations, Hilton aims to attract a broader spectrum of travelers, contributing to the country’s tourism sector.
Economic Impact and Community Engagement
Hilton’s expansion in Egypt not only promises to enhance the hospitality experience but also offers significant economic benefits. The development of 25 new properties is expected to create over 5,000 jobs, demonstrating Hilton’s commitment to community engagement and talent development. To support this, Hilton has established a hospitality school in Egypt aimed at training and recruiting future hospitality professionals. This initiative highlights Hilton’s dedication to nurturing local talent and promoting economic growth in the communities it serves.
Moreover, Hilton plans to renovate existing hotels such as Ramses Hilton, Hilton Pyramids Golf, and Hilton Cairo Heliopolis. Additionally, the Hilton Marsa Alam Nubian Resort will be expanded with 66 new rooms. These upgrades will ensure Hilton’s properties meet modern standards and guest expectations. Hilton’s expansion in Egypt thus represents a comprehensive effort to elevate the country’s hospitality industry, introducing new brands and experiences for guests while driving local economic development and creating job opportunities.
