Big Data & Analytics

Viva.com and Extenda Retail Innovate Unified Retail and Hospitality Solutions
Management & Regulatory Viva.com and Extenda Retail Innovate Unified Retail and Hospitality Solutions

Katarina Railko is our Hospitality expert. She refined her skills in the travel and tourism industry. She is also a key voice in entertainment and events, with an affinity for expos and conferences. Can you start by giving us an overview of the strategic partnership between Viva.com and Extenda

How Is AI Revolutionizing the Event Technology Landscape?
Entertainment & Events How Is AI Revolutionizing the Event Technology Landscape?

Artificial Intelligence (AI) has been making waves across various industries, and the event technology landscape is no exception. The advancements in AI-driven event technology tools are redefining traditional workflows and optimizing event management like never before. From enhancing efficiency

How Is Aptech's Rebranding Enhancing Hospitality Financial Solutions?
Food & Beverage How Is Aptech's Rebranding Enhancing Hospitality Financial Solutions?

In an era where the financial sector is witnessing rapid transformations, Aptech has undertaken a comprehensive rebranding initiative to underline its commitment to innovation and excellence in hospitality financial solutions. By not only updating its logo but also aligning itself with the

How Can Data-Driven Marketing Attract More Hotel Guests?
Travel & Tourism How Can Data-Driven Marketing Attract More Hotel Guests?

In today's competitive hospitality market, achieving success entails more than just hospitality and comfort. It's essential to harness the power of data-driven marketing to attract guests effectively. Gone are the days of guesswork and generic campaigns; modern hoteliers must leverage detailed

How Can Event Teams Thrive Under CIO Leadership and Drive Success?
Entertainment & Events How Can Event Teams Thrive Under CIO Leadership and Drive Success?

When corporate event teams transition under the oversight of the Chief Information Officer (CIO) from the Chief Marketing Officer (CMO), they face a significant shift that reshapes how they align with business and marketing objectives, demanding closer executive-level collaboration. This

Channel Managers: Boosting Efficiency and Bookings for Rentals
Tech & Innovation Channel Managers: Boosting Efficiency and Bookings for Rentals

In the increasingly competitive vacation rental industry, property owners are always on the hunt for tools that can enhance their visibility, save them time, and reduce errors. Channel managers, once primarily utilized in the broader hospitality sector for revenue and distribution management, have

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