In today's dynamic travel and tourism landscape, hotel marketing strategies demand precision and personalization to engage potential guests effectively. Katarina Railko, a seasoned expert in hospitality and events, discusses how hotels can optimize guest segmentation to enhance marketing outcomes.
Katarina Railko, a distinguished expert in the hospitality industry, has made significant contributions to sustainable tourism and hospitality. Known for her commitment to sustainability, she is at the forefront of innovations in the realm of carbon-positive hotels. Today, she discusses her
Are disabilities only those we can see? This question challenges long-held assumptions and shines a light on the unseen. Astonishingly, 80% of disabilities are hidden, leaving many to navigate a world often unaware of their unique needs. This invisible reality prompts an urgent call for greater
In the world of hospitality management, effective teamwork, respect for employees, and strategic adjustments are crucial for navigating challenges such as labor shortages and high wages. We’re joined by Katarina Railko, a seasoned expert in the field, to discuss innovative strategies that operators
In a luxurious hotel lobby, a traveler stands at an automated check-in kiosk. The check-in is seamless and quick, yet something is missing—a warm smile from a receptionist, a personal greeting, a human touch. As artificial intelligence systems become increasingly prevalent in hospitality, a crucial
Pepper Lunch is establishing itself as a global leader in fast-casual dining, renowned for its innovative culinary approach. It is not merely a restaurant but an interactive experience that engages patrons in a unique way. The brand's teppan dining model challenges traditional norms, inviting
